This isn’t just a brand, it’s a rebuild in real time.

I’m Brian B. Turner, a creator, entrepreneur, and father who’s been through it all. hey BBT is my hub for everything I’m building from scratch — apparel, ebooks, tools, and the Always Up podcast.

If you’re starting over, trying again, or betting on yourself, you’re in the right place. I share what’s real, what’s working, and what I’m still figuring out — so you don’t have to do it alone.

What's the Game?

This blog is where I break it all down the plays that worked, the ones that didn’t, and how I’m still in the game. It’s raw, it’s real, and it’s for anyone trying to build something from nothing.

Always UP Podcast: Bet on Yourself

Real convos for real builders.
From personal rebuilds to business breakthroughs, this podcast unpacks what it really means to start from scratch — and stay up.

BBT APPAREL

Minimalist Designs, Maximum Purpose.

Wear What You Believe in.

BBT APPAREL was built for creators, entrepreneurs, and quiet grinders chasing purpose over clout. Every piece is more than fabric — it’s a reminder to stay focused, keep building, and live aligned.

From bold single-word statements to intentional collections, our drops are designed to move with you through every season of the rebuild.

Because mindset isn’t just mental — it’s wearable.

Digital Store

Built from Scratch. Ready to Download.

Ebooks, online courses, beats, and tools designed to help you build — without wasting time or money.