MARKETING IS DEAD: The Death of the Funnel
Part 4 of The Quiet Builder Series Marketing did not get harder. It got louder. That is the real problem. For years, entire industries were built on one idea.The funnel. Awareness.Interest.Decision.Action. Step by step.Predictable.Linear.Clean. But the truth is simple.The funnel did not collapse because businesses failed. It collapsed because people changed. They outgrew it.They stepped … Read more