The Quiet Property Trap

Zillow Isn’t Built for You

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Childlike chalk drawing on a green classroom chalkboard showing six houses inside a smartphone and a colorful house outside the screen, illustrating that online real estate platforms do not show the whole picture.

The Quiet Property Trap I use Zillow. I probably use it more now than I did before I got my real estate license, which is funny because technically I don’t need it. I have access to the MLS. I can pull properties, look at sales history, research neighborhoods, and do all the things an agent … Read more

The House Was Never The Deal

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Chalk drawing showing a house surrounded by roads, development, and growth representing the forces that shape real estate value.

The Quiet Property Trap (The Builder’s Deal) When I got back into real estate, I thought the game was houses. That probably sounds ridiculous coming from someone with a real estate license, but it’s true. I thought the conversation was about bedrooms, square footage, kitchens, schools, neighborhoods, and price because that’s what buyers talk about, … Read more